Growth Hacking is Checkers, and Integrated Marketing is Chess

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Growth Hacking is Checkers, and Integrated Marketing is Chess
Three questions to ask yourself to ensure a growth hack is worth the investment For more on growth hacking, be sure to check out our preceding post, Growth Hacking: the Good, the Bad, and the Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Ad Copywriting: Winning Techniques From Australia's Top Online Retailers

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Ad Copywriting: Winning Techniques From Australia's Top Online Retailers
We‘ve analyzed Australia‘s top online retailers and summarized 10 winning techniques they use to create effective ad copies that convert strangers into customers. Plus, we‘ll teach you how to automate Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Qatar Airways wants a 10% stake in American Airlines

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Qatar Airways wants a 10% stake in American Airlines
IT SEEMED, at first blush, to be a masterclass in how to bait a rival. For years, American Airlines, along with other big American carriers, has complained of “unfair” competition from Middle Eastern operators, which stand accused of taking state subsidies. On June 22nd one of those accused, Qatar Airways, said it planned to take […]
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How artificial intelligence is revolutionizing customer management

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How artificial intelligence is revolutionizing customer management
A few years back, cloud computing transformed customer management, giving every small and medium business access to unified data and communication platforms without the need to make Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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FEMA Van Buren Center to Help Missouri Flood Survivors

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FEMA Van Buren Center to Help Missouri Flood Survivors
Recovery Specialists from the Federal Emergency Management Agency (fema), U.S. Small Business Administration (sba) and Other Agencies Will be at the Center to Discuss Assistance and to Help Anyone Who Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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The old-time copywriting secrets you need to know to write a great sales letter

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The old-time copywriting secrets you need to know to write a great sales letter
Lots of people like to tell you how to write copy. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Google Posts for small businesses moves to Google My Business

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Google Posts for small businesses moves to Google My Business
Google has moved the management location of Google Posts and the company hopes to expand Posts to more businesses and organizations. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Three Reasons Why You May Need A Fashion Industry Consultant?

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Three Reasons Why You May Need A Fashion Industry Consultant?
This is going to sound somewhat self serving, but a good consultant can make a difference between success or failure.  You might be new to the industry or you have been in business for many years.  I have found 3 reasons why hiring someone to help can be valuable. You are new to the industry […]
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Farm Marketing from the Heart: How to attract your dream customers and build your profitable farm.

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Farm Marketing from the Heart: How to attract your dream customers and build your profitable farm.
We often start farming because we love the plants, the animals, the land—but we soon learn love does not pay the bills. Marketing and selling our products can feel like a mystery: How do we get customers to find us? How do we convince them they need our grass-fed beef, raw milk, or veggie-and-flowers CSA? […]
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Fund managers rarely outperform the market for long

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Fund managers rarely outperform the market for long
THE big investment shift of recent years is from active to passive. Clients have been buying index funds, which passively track a benchmark like the S&P 500 index, and shunning fund managers who actively try to pick the best shares. One reason for the shift is that passive managers charge lower fees than active funds. […]
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Interactive Quiz: 5 Steps to Creating a Stellar Content Experience

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Interactive Quiz: 5 Steps to Creating a Stellar Content Experience
Take this short quiz from TopRank Marketing and SnapApp to determine if the content experience you’re creating for your audience is a hit or miss. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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CD International Enterprises, Inc. (CDII) Utilizes Global Contacts, Expertise to Break Into Blooming Cannabis Industry

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CD International Enterprises, Inc. (CDII) Utilizes Global Contacts, Expertise to Break Into Blooming Cannabis Industry
CD International Enterprises, Inc. (OTC: CDII) is a company based in the United States that is engaged in sourcing industrial commodities and providing business and management corporate consulting Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Why the falling oil price isn’t hurting markets

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Why the falling oil price isn’t hurting markets
INVESTORS could easily get confused about the impact of oil-price rises on the economy and markets. The story seemed to be clear: high prices bad, low prices good. The two great oil shocks in the 1970s were unambiguously bad for Western economies—ushering in stagflation and transferring spending power to the oil-producing countries. In turn, low […]
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Stop ‘growth hacking’ – you’re embarrassing yourself

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Stop ‘growth hacking’ – you’re embarrassing yourself
People want to believe in the latest social marketing shortcut tools because they don’t want to put in the work Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Consensys Introduces Omega One

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Consensys Introduces Omega One
Share with: Despite massive growth in crypto markets, exchanges remain illiquid, fragmented, costly to trade on, and open to theft by hacking. Consensys’ latest Blockchain product Omega One claims to Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Higher Education: How to Raise Your Content Marketing Game

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Higher Education: How to Raise Your Content Marketing Game
Higher education content marketing poses unique and common challenges. Read about some solutions and inspiring examples – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Vacation Rental Copywriting

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Vacation Rental Copywriting
We asked Guest Hook, an expert in Vacation Rental copywriting and content, to share their best tips on Vacation Rental copywriting. Read and apply yourself! Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Best Content Marketing Toolkit That’ll good Your Search Traffic

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Best Content Marketing Toolkit That’ll good Your Search Traffic
Best Content Marketing Toolkit That’ll good Your Search Traffic Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Could growth hacking be the low-cost key to business success?

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Could growth hacking be the low-cost key to business success?
Described as a new way to do marketing, growth hacking opens up opportunities for businesses committed to experimentation Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Growth hacking per le organizzazioni non profit

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Growth hacking per le organizzazioni non profit
Nello stesso modo con il quale le startup si concentrano sul growth hacking, ovvero il processo di identificazione dei modi migliori per far crescere l’azienda, le non profit possono fare lo stesso… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Finland tests an unconditional basic income

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Finland tests an unconditional basic income
JUHA JARVINEN, an unemployed young father in a village near Jurva, western Finland, brims with ideas for earning a living. “I’m an artist and entrepreneur. Sometimes I’m too active, I don’t have time to stop,” he says. He just agreed to paint the roofs of two neighbours’ houses. His old business, making decorative window frames, […]
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Amazon’s big, fresh deal with Whole Foods

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Amazon’s big, fresh deal with Whole Foods
JEFF BEZOS does not like sitting still. In his annual letter to Amazon’s shareholders this year, he warned of “stasis. Followed by irrelevance. Followed by excruciating, painful decline. Followed by death.” Competitors are toiling to avoid the same fate but it is hard to keep up. On June 16th Amazon said it would pay $13.7bn […]
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101+ KPI Options – Why You Need to Pick the Best Ones

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101+ KPI Options – Why You Need to Pick the Best Ones
Carefully select and measure key performance indicators (KPI) to improve bottom line and boost support for marketing – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Cisco adapts to the rise of cloud computing

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Cisco adapts to the rise of cloud computing
WHEN John Chambers ran Cisco, the world’s biggest maker of networking gear, his hyperactivity nearly matched that of the high-speed switches and routers that made the firm’s fortune. He pushed Cisco into dozens of new businesses, from set-top boxes to virtual health care. He travelled the world preaching the virtues of connectivity. In interviews it […]
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Google will quit scanning your Gmail messages to sell qualified ads

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Google will quit scanning your Gmail messages to sell qualified ads
Google will quit its very long-standing exercise of scanning the contents of unique Gmail customers for marketing purposes, the company introduced in a website put up currently. The exercise, somet… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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8 consigli di Web Copywriting per farsi leggere

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8 consigli di Web Copywriting per farsi leggere
Sul web l‘attenzione dell‘utente è davvero scarsa, spesso complici la rapidità di utilizzo del dispositivo e la necessità di reperire immediatamente le informazioni di cui si ha bisogno. La vera sfida Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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