General Motors is getting smaller but more profitable

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General Motors is getting smaller but more profitable
THE headquarters of General Motors (GM) tower over the other skyscrapers in Detroit’s city centre, a reminder that the carmaker still rules the American market. Yet GM’s domestic might increasingly contrasts with its position elsewhere in the world. Although most other carmakers see becoming ever bigger everywhere as the answer to the industry’s multiple challenges, […]
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The old-time copywriting secrets you need to know to write a great sales letter

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The old-time copywriting secrets you need to know to write a great sales letter
Lots of people like to tell you how to write copy. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Why the falling oil price isn’t hurting markets

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Why the falling oil price isn’t hurting markets
INVESTORS could easily get confused about the impact of oil-price rises on the economy and markets. The story seemed to be clear: high prices bad, low prices good. The two great oil shocks in the 1970s were unambiguously bad for Western economies—ushering in stagflation and transferring spending power to the oil-producing countries. In turn, low […]
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Qatar Airways wants a 10% stake in American Airlines

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Qatar Airways wants a 10% stake in American Airlines
IT SEEMED, at first blush, to be a masterclass in how to bait a rival. For years, American Airlines, along with other big American carriers, has complained of “unfair” competition from Middle Eastern operators, which stand accused of taking state subsidies. On June 22nd one of those accused, Qatar Airways, said it planned to take […]
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CD International Enterprises, Inc. (CDII) Utilizes Global Contacts, Expertise to Break Into Blooming Cannabis Industry

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CD International Enterprises, Inc. (CDII) Utilizes Global Contacts, Expertise to Break Into Blooming Cannabis Industry
CD International Enterprises, Inc. (OTC: CDII) is a company based in the United States that is engaged in sourcing industrial commodities and providing business and management corporate consulting Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Higher Education: How to Raise Your Content Marketing Game

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Higher Education: How to Raise Your Content Marketing Game
Higher education content marketing poses unique and common challenges. Read about some solutions and inspiring examples – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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7 Crisis Management Secrets for Your Small Business from a Two Star General

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7 Crisis Management Secrets for Your Small Business from a Two Star General
There are similarities between the techniques you need to run a successful small business and being a military leader. Both require discipline and an unwavering commitment. Small Business Trends sp… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to Use Blogging To Build Social Media Marketing Strategy

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How to Use Blogging To Build Social Media Marketing Strategy
Once you set your goal, the next thing you should concentrate on is finalizing your weekly content plan Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Fund managers rarely outperform the market for long

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Fund managers rarely outperform the market for long
THE big investment shift of recent years is from active to passive. Clients have been buying index funds, which passively track a benchmark like the S&P 500 index, and shunning fund managers who actively try to pick the best shares. One reason for the shift is that passive managers charge lower fees than active funds. […]
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¡Growth Hacking! ¿Cómo pretendes hacer crecer tu negocio rápidamente?

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¡Growth Hacking! ¿Cómo pretendes hacer crecer tu negocio rápidamente?
El Growth Hacking está tomando cada vez más fuerza en España y Latinomérica debido a los buenos resultados que ofrece como estrategia online para el crecimiento de un negocio. La comunicación digit… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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A Clever Copywriting Trick Makes This Ray Donovan Ad One to Remember

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A Clever Copywriting Trick Makes This Ray Donovan Ad One to Remember
Showtime captures the character’s duality. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Finland tests an unconditional basic income

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Finland tests an unconditional basic income
JUHA JARVINEN, an unemployed young father in a village near Jurva, western Finland, brims with ideas for earning a living. “I’m an artist and entrepreneur. Sometimes I’m too active, I don’t have time to stop,” he says. He just agreed to paint the roofs of two neighbours’ houses. His old business, making decorative window frames, […]
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Google Posts for small businesses moves to Google My Business

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Google Posts for small businesses moves to Google My Business
Google has moved the management location of Google Posts and the company hopes to expand Posts to more businesses and organizations. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Marketing

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Marketing
Experience, Leadership, Innovation. This edition of Marketing continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This author team is committed to (1) building on past experiences as authors, (2) continuing their leadership role in bringing […]
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Interactive Quiz: 5 Steps to Creating a Stellar Content Experience

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Interactive Quiz: 5 Steps to Creating a Stellar Content Experience
Take this short quiz from TopRank Marketing and SnapApp to determine if the content experience you’re creating for your audience is a hit or miss. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Three Reasons Why You May Need A Fashion Industry Consultant?

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Three Reasons Why You May Need A Fashion Industry Consultant?
This is going to sound somewhat self serving, but a good consultant can make a difference between success or failure.  You might be new to the industry or you have been in business for many years.  I have found 3 reasons why hiring someone to help can be valuable. You are new to the industry […]
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Consensys Introduces Omega One

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Consensys Introduces Omega One
Share with: Despite massive growth in crypto markets, exchanges remain illiquid, fragmented, costly to trade on, and open to theft by hacking. Consensys’ latest Blockchain product Omega One claims to Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Vacation Rental Copywriting

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Vacation Rental Copywriting
We asked Guest Hook, an expert in Vacation Rental copywriting and content, to share their best tips on Vacation Rental copywriting. Read and apply yourself! Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Best Content Marketing Toolkit That’ll good Your Search Traffic

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Best Content Marketing Toolkit That’ll good Your Search Traffic
Best Content Marketing Toolkit That’ll good Your Search Traffic Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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An industry shudders as Amazon buys Whole Foods for $13.7bn

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An industry shudders as Amazon buys Whole Foods for $13.7bn
AMAZON announced on June 16th that it would pay $13.7bn to buy Whole Foods, a grocer known for its organic produce. On the face of it, the purchase might not seem to upset the grocery cart, either for Amazon or for the supermarket business. Amazon controls a measly 0.2% of America’s grocery market; Whole Foods […]
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Google will quit scanning your Gmail messages to sell qualified ads

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Google will quit scanning your Gmail messages to sell qualified ads
Google will quit its very long-standing exercise of scanning the contents of unique Gmail customers for marketing purposes, the company introduced in a website put up currently. The exercise, somet… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Growth hacking per le organizzazioni non profit

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Growth hacking per le organizzazioni non profit
Nello stesso modo con il quale le startup si concentrano sul growth hacking, ovvero il processo di identificazione dei modi migliori per far crescere l’azienda, le non profit possono fare lo stesso… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Growth Hacking is Checkers, and Integrated Marketing is Chess

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Growth Hacking is Checkers, and Integrated Marketing is Chess
Three questions to ask yourself to ensure a growth hack is worth the investment For more on growth hacking, be sure to check out our preceding post, Growth Hacking: the Good, the Bad, and the Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Could growth hacking be the low-cost key to business success?

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Could growth hacking be the low-cost key to business success?
Described as a new way to do marketing, growth hacking opens up opportunities for businesses committed to experimentation Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Account-Based Marketing : Comment bien choisir ses comptes ?

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Account-Based Marketing : Comment bien choisir ses comptes ?
70% des entreprises BtoB cherchent à mettre en place des programmes d’Account-Based Marketing. Mais comment bien choisir ses comptes clés ? Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Are big brand copywriting clients right for your business?

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Are big brand copywriting clients right for your business?
The lure of big brand copywriting clients is strong but is the reality of working with them all its cracked up to be? This post discusses the pros and cons. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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