Ryanair’s mass cancellations are a problem of its own making

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Ryanair’s mass cancellations are a problem of its own making
WHEN Ryanair convinced many of its pilots to take fewer holidays during peak summer-travel season, it probably thought it was being clever. But poor planning and a bit of bad luck have left the airline with a shortage of working pilots, many of whom have now taken time off, for the autumn. The shortfall has […]
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Supporting Meetups with Low Content

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Supporting Meetups with Low Content
Meetups are an important part of the WordPress experience. It’s good to meet people, build networks, and learn new skills. But what if you feel like your Meetup is stuck? The Marketing Team has put… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Fuelled by Middle East tension, the oil market has got ahead of itself

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Fuelled by Middle East tension, the oil market has got ahead of itself
ONLY one thing spooks the oil market as much as hot-headed despots in the Middle East, and that is hot-headed hedge-fund managers. For the second time this year, record speculative bets on rising oil prices in American and European futures have made the market vulnerable to a sell-off. “You don’t want to be the last […]
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Can I use these 21 Copywriting Hacks BEFORE I start writing?

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Can I use these 21 Copywriting Hacks BEFORE I start writing?
Elizabeth wants to know why I suggest applying copywriting hacks at the end, and not at the beginning of the writing process. I do have a good Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Kotler on Marketing: How to Create, Win, and Dominate Markets

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Kotler on Marketing: How to Create, Win, and Dominate Markets
Philip Kotler’s name is synonymous with marketing. His textbooks have sold more than 3 million copies in 20 languages and are read as the marketing gospel in 58 countries. Now Kotler on Marketing offers his long-awaited, essential guide to marketing for managers, freshly written based on his phenomenally successful worldwide lectures on marketing for the […]
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How to Explode Your Startup PR with Growth Hacking

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How to Explode Your Startup PR with Growth Hacking
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Disabling Intel AMT on Windows (and a simpler CVE-2017-5689 Mitigation Guide)

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Disabling Intel AMT on Windows (and a simpler CVE-2017-5689 Mitigation Guide)
Completely and permanently (unless you re-install it) disable Intel Active Management Technology, Intel Small Business Technology, and Intel Standard Manageability on Windows. These are components … Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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The Nobel in economics rewards a pioneer of “nudges�

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The Nobel in economics rewards a pioneer of “nudges�
NOT long ago, the starting assumption of any economic theory was that humans are rational actors who maximise their utility. Economists summarily dismissed anyone insisting otherwise. But over the past few decades, behavioural economists like Richard Thaler have progressively chipped away at this notion. They combine economics with insights from psychology to show how heavily […]
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What the Heck is Copywriting Anyway?

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What the Heck is Copywriting Anyway?
Let’s Welcome Bryan Cohen who can tell us all about Copywriting and how authors can use it in their marketing. Hi Bryan. It’s so great to have you here today. Bryan: Thanks for having me! You’re the Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How To Do More With Less – Smarter Content Marketing Strategies

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How To Do More With Less – Smarter Content Marketing Strategies
Harendra Jani posted on their whiteboard: How To Do More With Less – Smarter Content Marketing Strategies Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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French businesses relish the prospect of President Macron

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French businesses relish the prospect of President Macron
THE likely election of Emmanuel Macron as France’s president, in a run-off vote on May 7th, has corporate leaders in a state of high anticipation. French politicians with business experience rarely prosper. It is nearly half a century since Georges Pompidou won office in 1969 on the back of a private-sector career partly at Rothschild, […]
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10 Best Free Marketing Tools to Boost Your Facebook Marketing!

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10 Best Free Marketing Tools to Boost Your Facebook Marketing!
The success of content marketing is dependent on various factors like relevant keywords, titles, image and video quality, target audience… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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In-Flight Content Guide: Making the Most of Your Content Journey

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In-Flight Content Guide: Making the Most of Your Content Journey
What does content marketing success look like to you? Is a healthier pipeline? Increased client retention? Or something completely different? While every marketing team might have a slightly differ… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Scrivere per Google e per i motori di ricerca: 5 rischi per il blog

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Scrivere per Google e per i motori di ricerca: 5 rischi per il blog
Questo è un bel problema. Ti dicono che devi scrivere per Google e per i motori di ricerca se vuoi emergere e ottenere risultati con il blog. Però c’è un problema: spesso il lavoro di SEO copywriting… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to Create Outstanding Video Content on a Budget

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How to Create Outstanding Video Content on a Budget
If your business sells a product or service that can be explained and promoted using video, it’s also an incredible marketing platform – one that you probably aren’t using to its fullest right now. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Chasing higher yields, investors pile into risky countries

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Chasing higher yields, investors pile into risky countries
WHERE can you find a 7% interest rate on a sovereign dollar-bond? You would have to take a time-machine to the mid-1990s to find such a yield on a ten-year American Treasury. Alternatively, you could slip back a few days to August 2nd and bid for the $1bn of five-year bonds sold by the government […]
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What Rosneft’s purchase of Essar’s oil refinery means

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What Rosneft’s purchase of Essar’s oil refinery means
Turning on the loan pipe CONGLOMERATES sometimes sell their least promising units, thereby ginning up returns for the remaining empire. But groups saddled with huge debts do not have that luxury; only by disposing of the most profitable parts can they raise enough funds to satisfy creditors. Such is the story of the Essar Group, […]
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Well-designed Taxonomy Drives Effective Content Personalization

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Well-designed Taxonomy Drives Effective Content Personalization
Featuring Janet Rubio, CMO, True Influence At True Influence, we constantly stress the importance of personalizing your B2B marketing Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Amazon Copywriting Master Course – Write Copy That Sells [Udemy Free Coupon – 100% Off]

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Amazon Copywriting Master Course – Write Copy That Sells [Udemy Free Coupon – 100% Off]
Triple your conversion rates and sales with REAL Live Case Studies (Mini copy crash course Included) Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Air passengers rail against allowing mobile-phone calls on planes

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Air passengers rail against allowing mobile-phone calls on planes
ONE by one, airline passengers’ privileges have been taken away: free checked bags, free carry-ons, complimentary food and drink, on-board entertainment. Now, with the advent of “basic economy” class, some flyers are even losing the ability to choose their seats, sit with family members and accrue qualifying miles toward elite status. So it is rather […]
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Phoebe English in Byzantine Technicolour

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Phoebe English in Byzantine Technicolour
English’s collection conquered her chromatic fears in one of her most poignant efforts to date. Her clothes sang in a full technicolour spectrum. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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35 Copywriting Tips & Tricks from the Pros (10 min read)

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35 Copywriting Tips & Tricks from the Pros (10 min read)
Written by Millionaire’s Digest Staff Member: Amber M. Founder & Owner of: A Not So Jaded Life Millionaire’s Digest Staff Team, Author, Successful Living and Writing Writer With the const… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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The Bank of Japan sticks to its guns

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The Bank of Japan sticks to its guns
SEVENTH time lucky? Minutes of the Bank of Japan’s (BoJ) policy meeting in July, published on September 26th, showed that the central bank had, for the sixth time since 2013, pushed back the date at which it expected prices to meet its 2% inflation target—to the fiscal year ending in March 2020. Four-and-a-half years since […]
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Udemy – Write Awesome Blog Posts From Scratch – Content Marketing [Free]

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Udemy – Write Awesome Blog Posts From Scratch – Content Marketing  [Free]
Udemy – Write Awesome Blog Posts From Scratch – Content Marketing Free Lectures 23 Length 1.5 hours Skill Levels Beginner Level Languages English Published 4/2017 Take This Course Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Sting was right

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Sting was right
Tanks. Bombs dropping. Nazi concentration camps. The atom bombs over Hiroshima and Nagasaki. Even though over 70 years have gone by, the imagery of World War II is still vibrant to most of us. Eisenhower, Churchill and Stalin are still well known figures far from forgotten. However, many facts about World War II are practically […]
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De zin en onzin van growth hacking

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De zin en onzin van growth hacking
Growth hackers. Ze worden door sommige gezien als de messias voor elk bedrijf dat moeite heeft met groei en door anderen als irritante spammers waar je niet vanaf komt. Het boek Hacking Growth leert Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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