What’s the hype with Digital Cash or Cryptocurrency? Answers in this summit in London

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What’s the hype with Digital Cash or Cryptocurrency? Answers in this summit in London
Content marketing and events in New York and globally designed for entrepreneurs and startups to raise capital from investors and family offices. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Blockchain experts and neophytes gather at the Hong Kong global summit to learn about Blockchain

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Blockchain experts and neophytes gather at the Hong Kong global summit to learn about Blockchain
Content marketing and events in New York and globally designed for entrepreneurs and startups to raise capital from investors and family offices. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Bitcoin is fiat money, too

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Bitcoin is fiat money, too
FINANCIERS with PhDs like to remind each other to “read your Kindleberger”. The rare academic who could speak fluently to bureaucrats and normal people, Charles Kindleberger designed the Marshall Plan and wrote vast economic histories worthy of Tolstoy. “Read your Kindlebergerâ€� is just a coded way of saying “don’t forget this has all happened beforeâ€�. […]
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Content reuse and recycle: It’s not just good for the environment.

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Content reuse and recycle: It’s not just good for the environment.
You see, when the average person sits down to write a blog, that’s all they do. But wise content marketers compose that blog with the larger marketing ecosystem in mind. As they build the blog, the… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Marketing Day: Pinterest's branded-content program, 5 futuristic ad channels & more

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Marketing Day: Pinterest's branded-content program, 5 futuristic ad channels & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Nike's iPhone-connected smart jerseys keep NBA fans connected

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Nike's iPhone-connected smart jerseys keep NBA fans connected
One fan’s exclusive content is an advertiser’s marketing opportunity as the NBA launches smart jerseys that connect to a smartphone app. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Qu'est ce que le Growth hacking?

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Qu'est ce que le Growth hacking?
Le Growth hacking, on en entend parler, on l’associe volontiers au marketing et à l’informatique. Ce phénomène intrigant, reste assez flou Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Master the Magic of Content Marketing [Udemy Free Course]

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Master the Magic of Content Marketing [Udemy Free Course]
Stop making products that don’t go anywhere, and let’s start making work that matters. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Amazon, Apple, and Netflix Are Growing With Original Content. Here's How You Can Too–Without Breaking the Bank

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Amazon, Apple, and Netflix Are Growing With Original Content. Here's How You Can Too–Without Breaking the Bank
There’s plenty of data that shows both how effective and cost-effective content marketing can be. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to Incorporate Psychology and Emotions into Your Copywriting

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How to Incorporate Psychology and Emotions into Your Copywriting
Most of the questions people ask me are about SEO. Getting the #1 spot in Google is “sexy� in the marketing world. I get it. I love seeing my domain in the top spot as well. But SEO tactics have Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Awesomeness Starts an In-House Creative Shop

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Awesomeness Starts an In-House Creative Shop
Gen Z-focused multimedia company Awesomeness has formed an in-house creative agency, dubbed Wildness, to help marketing partners develop branded content. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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7 Witty Ways to Respond to Negative Feedback on Your Content

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7 Witty Ways to Respond to Negative Feedback on Your Content
Responding to negative feedback is one of the best ways to showcase your brand’s personality. Follow these seven tips – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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A positive sign from the bond market

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A positive sign from the bond market
THE stockmarket’s positive mood has managed to survive the tensions over North Korea’s nuclear programme.  In part, this is because investors believe that global economic growth and corporate profits will continue to do well. One reassuring signal is from the corporate bond market. The global default rate on speculative (junk) bonds has been dropping; fewer […]
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Wanna growth hack your way to a $4M startup? Talk to Laura Roeder of MeetEdgar.

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Wanna growth hack your way to a $4M startup? Talk to Laura Roeder of MeetEdgar.
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United Technologies merges with Rockwell Collins

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United Technologies merges with Rockwell Collins
WHEN passengers board an aircraft, only a few care whether it was built by Airbus or Boeing, two giants that make all the world’s big airliners. Fewer still would recognise the names of the thousands of suppliers that produce the 2m or so parts that go into a modern jet. Surprisingly little of the work […]
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5 Ziele und KPIs im Content Marketing › Communicate and sell

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5 Ziele und KPIs im Content Marketing › Communicate and sell
Natürlich steht im Content Marketing der Kunde im Mittelpunkt. Man will mit nützliche Inhalten helfen, damit der User seine Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Write better copy, or… ?

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Write better copy, or… ?
“Can you write a letter like this one?� If you’ve been around the copywriting, marketing, or work-at-home world for very long, you probably recognize that question. It’s the headline to one of many Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Are you selling enough brick and mortar stores?

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Are you selling enough brick and mortar stores?
I recently read a statistic stated by Manhattan Associates that… “Online retailers have seen sales decrease by as much as 23 percent in zip codes where physical stores close.” That is an interesting statistic and surprising to some people I tell it to.  Most fashion industry people see the internet taking business away from brick and […]
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More business travellers are booking their own trips

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More business travellers are booking their own trips
A friend of Gulliver’s recently received some devastating news, in the form of a change to company policy. No longer would he and his co-workers be able to book their own flights and file for reimbursements. Instead, the firm would buy all employees’ plane tickets from the start. On the face of it, this is […]
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Birchbox's UK Managing Director on content, personalisation & forays into physical retail

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Birchbox's UK Managing Director on content, personalisation & forays into physical retail
I recently put together a round-up of great content marketing examples from beauty brands. Birchbox stood out as one of the best, effectively using its online magazine to help customers make the most Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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A craft-beer boom with Chinese characteristics

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A craft-beer boom with Chinese characteristics
EVIDENCE unearthed at Mijiaya in Shaanxi province proved that the Chinese have an ancient tradition of making beer. Brewers were operating 5,000 years ago, using grains such as millet and Job’s tears (a kind of pearl barley). This year a couple of small-scale brewers lovingly recreated that Neolithic ale. The cloudy, hop-free beverage would challenge […]
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The importance of a documented (and evolving) content strategy

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The importance of a documented (and evolving) content strategy
If your organisation doesn’t have a content marketing strategy in place, then make one – and refresh it regularly. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Digital Marketing: Social Media Marketing & Growth Hacking

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Digital Marketing: Social Media Marketing & Growth Hacking
Digital Marketing & Social Media Marketing: Facebook Ads & Facebook Marketing, Youtube Ads, Adwords & Growth Hacking NEW Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Conference Is Over: 19 Experts Share a Back-to-Work Action Plan

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Conference Is Over: 19 Experts Share a Back-to-Work Action Plan
Follow 19 tips to sift through conference content overload and create a realistic action plan – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Delhi-based DJUBO aims to be tech enabler for business growth of small and medium-sized hotels

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Delhi-based DJUBO aims to be tech enabler for business growth of small and medium-sized hotels
<p>DJUBO, an end-to-end hotel sales management platform with a centralised reservation system, has over 2,000 clients and aims to help small and medium-sized hotels become profitable. Tarun Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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The gap between India’s richer and poorer states is widening

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The gap between India’s richer and poorer states is widening
COUNTRIES find it easier to get rich once their neighbours already are. East Asia’s growth pattern has for decades been likened to a skein of geese, from Japan at the vanguard to laggards such as Myanmar at the rear. The same pattern can often be seen within big countries: over the past decade, for example, […]
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