Digital Marketing: E-Mail bleibt wichtigster Marketing-Kanal

click photo for more information
Digital Marketing: E-Mail bleibt wichtigster Marketing-Kanal
Content Marketing ist das Thema, mit denen sich Marketer aktuell am meisten befassen. Doch der wichtigste Kanal bleibt die E-Mail. So das Ergebnis einer neuen Absolit-Studie. Ein Hype-Thema findet in… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
25
11

Favorite! Would you like to add notes/tags?

Japanese businesses are struggling to keep up standards

click photo for more information
Japanese businesses are struggling to keep up standards
KUMIKO HIRANO has noticed a disquieting change when she goes to her neighbourhood konbini, one of Japan’s ubiquitous convenience stores. “No one is around and I have to use a loud voice to get someone to serve me,” says the 48-year-old worker in Tokyo. “It irritates me.” This might not seem a big problem, but […]
12
51

Favorite! Would you like to add notes/tags?

How Niche Influencers Can Boost Your Content Marketing ROI

click photo for more information
How Niche Influencers Can Boost Your Content Marketing ROI
This article unpacks a strategy to leverage niche influencers to increase your brand visibility, improve your content marketing ROI, and grow your business. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
30
52

Favorite! Would you like to add notes/tags?

7 Reasons Why WordPress Is the Best Platform for SEO

click photo for more information
7 Reasons Why WordPress Is the Best Platform for SEO
WordPress is a popular content management system. Nowadays, users from all over the world build WordPress sites, from small business owners, who want to expand their businesses online to authorities Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
3
60

Favorite! Would you like to add notes/tags?

A Preface to Marketing Management

click photo for more information
A Preface to Marketing Management
Preface to Marketing Management, 14e, by Peter and Donnelly, is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ensure understanding. By offering an engaging, clear, and conceptually sound text, this book […]
19
60

Favorite! Would you like to add notes/tags?

The next generation of wireless technology is ready for take-off

click photo for more information
The next generation of wireless technology is ready for take-off
NORTH KOREAN athletes will not be the only unusual participants at the winter Olympics in Pyeongchang in South Korea, which begin on February 9th. Anyone can take part, at least virtually. Many contestants will be watched by 360-degree video cameras, able to stream footage via a wireless network. At certain venues around the country sports […]
37
42

Favorite! Would you like to add notes/tags?

10 Steps to Use Content Marketing to Promote Your Service Business

click photo for more information
10 Steps to Use Content Marketing to Promote Your Service Business
You can use content marketing to promote your service business. Content marketing involves blogging, social media, SEO, email and lead Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
41
44

Favorite! Would you like to add notes/tags?

7 Content Marketing Books to Read in 2018

click photo for more information
7 Content Marketing Books to Read in 2018
These must-reads will give you an edge in your online marketing efforts. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
3
47

Favorite! Would you like to add notes/tags?

Telegram’s initial coin offering is sought-after but controversial

click photo for more information
Telegram’s initial coin offering is sought-after but controversial
IN A few years, millions of people will use a messaging app to make instant payments to friends across the globe or in a digital marketplace. But instead of state-backed money, they will use a cryptocurrency, the Gram, denoted by a gemstone emoji. They will be able to pay to store data—and perhaps to view […]
9
52

Favorite! Would you like to add notes/tags?

What a takeover of Dr Pepper says about a secretive family’s plans

click photo for more information
What a takeover of Dr Pepper says about a secretive family’s plans
EUROPE is home to some extraordinary wealth creators who often try to hide their success. Ingvar Kamprad, a Swedish farmer’s son, constructed IKEA, a seller of flat-pack furniture that became a global giant with annual revenues of €38bn ($47bn). He died at the age of 91 on January 27th, after a famously frugal life. Amancio […]
1
45

Favorite! Would you like to add notes/tags?

Content marketing: strategia e tool per colpire nel segno

click photo for more information
Content marketing: strategia e tool per colpire nel segno
Sul content marketing tanto è già stato scritto: che sia incredibilmente efficace per raggiungere i lead e trasformarli in clienti lo abbiamo letto in tutte le salse (e in tutte le lingue), che rinun… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
5
38

Favorite! Would you like to add notes/tags?

5 Tools to Improve Your Copywriting That The Pros Love

click photo for more information
5 Tools to Improve Your Copywriting That The Pros Love
Writing copy isn’t nearly as easy as you’d think, so test out these five copywriting tools that the pros use to improve their own content and get more results! Some are free, and all are accessible Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
3
55

Favorite! Would you like to add notes/tags?

GrowthLab’s Ultimate Guide to Email Copywriting

click photo for more information
GrowthLab’s Ultimate Guide to Email Copywriting
Learn the exact strategies to get 1,000 email subscribers in the next 4 weeks, and the copywriting secrets behind emails that readers can’t wait to open. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
5
55

Favorite! Would you like to add notes/tags?

Small Business Management Courses

click photo for more information
Small Business Management Courses
Being in business means that you’re constantly learning. From small beginnings, to now an employer of many, the one constant throughout my life has been my curiosity and my interest to learn more. I … Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
3
56

Favorite! Would you like to add notes/tags?

2018 SEO, Part 5: Copywriting and Content

click photo for more information
2018 SEO, Part 5: Copywriting and Content
SEO is the practice of optimizing your website and content to increase both the quality and quantity of traffic to your site through organic search results. Today it’s no longer enough to stuff Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
1
48

Favorite! Would you like to add notes/tags?

5 Powerful Copywriting Tactics That Will Make Your Content Go Viral

click photo for more information
5 Powerful Copywriting Tactics That Will Make Your Content Go Viral
Great copy is the difference between a successful piece of content and a flop. This article reveals 5 copywriting tactics you can use to go viral. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
4
51

Favorite! Would you like to add notes/tags?

Some hotels charge visitors for bad reviews

click photo for more information
Some hotels charge visitors for bad reviews
TRAVELLERS have grown accustomed to annoying hidden fees, from the baggage charges that bring airlines tens of billions of dollars a year to the resort fees that account for nearly a fifth of American hotels’ revenue. But a new one that has popped up in recent years might be the most irksome of all due […]
4
49

Favorite! Would you like to add notes/tags?

Getting Your B2B Content Marketing Strategy Right

click photo for more information
Getting Your B2B Content Marketing Strategy Right
In B2B, content marketing efforts are employed in boosting the performance of a brand by generating new leads, gaining new… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
11
54

Favorite! Would you like to add notes/tags?

Masayoshi Son may raise yet more cash to pump into tech

click photo for more information
Masayoshi Son may raise yet more cash to pump into tech
AT AN investor briefing in 2015, Masayoshi Son, chief executive of SoftBank, flashed up a picture of a goose. The company is like the bird of legend that produces golden eggs, he explained. In his quest to encourage more laying, Mr Son has taken SoftBank well beyond its telecoms business. The firm also manages the […]
1
46

Favorite! Would you like to add notes/tags?

How to Identify Keywords That Signal Shoppers’ Intent

click photo for more information
How to Identify Keywords That Signal Shoppers’ Intent
Keyword phrases are the fuel that drives many online marketing efforts, including search engine optimization, paid search advertising, and even content ideas. If marketers do a better job in selecting Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
3
58

Favorite! Would you like to add notes/tags?

A weak market for football rights suggests a lower value for sport

click photo for more information
A weak market for football rights suggests a lower value for sport
Might Paul’s wages fall? FOR years the cost of rights to broadcast major sports in America and Europe has trended in one direction—up. This gravity-defying law shapes the economics of modern sport: as television operators bid ever more substantial sums, teams take in more revenue and star-player salaries (and transfer fees) climb higher. In 2017 […]
2
115

Favorite! Would you like to add notes/tags?

10 Myths About The Fashion Industry

click photo for more information
10 Myths About The Fashion Industry
I have been in the fashion industry more years then I want to admit (I also don’t want to tell you how old I am).  Through the years people have asked me many questions about the business since they hear all kinds of things.  Some crazy things like when a guy from a small town […]
1
102

Favorite! Would you like to add notes/tags?

The rise and fall of Bitcoin

click photo for more information
The rise and fall of Bitcoin
THE great Sir Isaac Newton may have revolutionised our knowledge of the world but he still had his blind spots. He was sucked into the great mania of his day, the South Sea Bubble (pictured) and lost a lot of money. “I can calculate the motion of heavenly bodies but not the madness of people,” […]
1
60

Favorite! Would you like to add notes/tags?

Recommended Marketing Podcasts: Week of January 8

click photo for more information
Recommended Marketing Podcasts: Week of January 8
Highlights from this week’s best marketing podcasts include vital lessons on trust, transparency, storytelling, and sourcing sure-fire content topics. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
3
121

Favorite! Would you like to add notes/tags?

YouTube hits pause on Logan Paul: Should there be more content caution?

click photo for more information
YouTube hits pause on Logan Paul: Should there be more content caution?
While YouTube need not deploy total control over content, the platform does share the responsibility to ensure that sensitivities are managed. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
12
45

Favorite! Would you like to add notes/tags?

Companies are moving faster than many governments on carbon pricing

click photo for more information
Companies are moving faster than many governments on carbon pricing
Disney offsets its air miles ECONOMISTS have long argued that the most efficient way to curb global warming is to put a price on the greenhouse-gas emissions that cause it. A total of 41 OECD and G20 governments have announced either a carbon tax or a cap-and-trade scheme, or both. Add state and local schemes, […]
12
98

Favorite! Would you like to add notes/tags?

load more posts