Beyond Marketing: 4 Departments That Need Your Content

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Beyond Marketing: 4 Departments That Need Your Content
Your content marketing efforts may start with the marketing department, but you’re losing out if you let them end there. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to EASILY devise a content marketing plan for your website?

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How to EASILY devise a content marketing plan for your website?
How to EASILY devise a content marketing plan for your website? Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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An Easy-to-Apply Framework to Build Your (New or Mature) Content Marketing Team

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An Easy-to-Apply Framework to Build Your (New or Mature) Content Marketing Team
Use this new framework to put together your content marketing team – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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6 Ways to Emotionally Charge Your Content

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6 Ways to Emotionally Charge Your Content
Tell stories online as you would in person for content marketing success. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Content marketing tools you can use to grow your business

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Content marketing tools you can use to grow your business
Save your money and time while helping you grow your business. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Why Qatar Airways has bought 9.6% of Cathay Pacific

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Why Qatar Airways has bought 9.6% of Cathay Pacific
THIS morning’s news that Qatar Airways, a national carrier with global ambitions, has bought nearly 10% of Cathay Pacific, Hong Kong’s flag-carrier, came as a shock for financial markets. Shares in Cathay Pacific dropped in value by around 5% in the minutes after trading resumed first thing today. But the fact that Qatar Airways was […]
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Catalonia and the perils of fiscal redistribution

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Catalonia and the perils of fiscal redistribution
POPULISM is the weapon not just of the downtrodden. As the crisis in Catalonia demonstrates, the rich have economic anxieties of their own. Catalonia has an identity distinct, in important ways, from that of the rest of Spain. But the recent drive for independence has been energised by anger over the flow of fiscal redistribution […]
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How Brands Use Pop-Up Experiences to Make a Lasting Impression

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How Brands Use Pop-Up Experiences to Make a Lasting Impression
How to create and transform a “selfie� experience into a meaningful opportunity for your brand and your customer – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Content marketing isn't dead, it's just no longer the cool kid on the block

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Content marketing isn't dead, it's just no longer the cool kid on the block
Content marketing has lost is focus and failed to evolve. So says Hedvig Lyche, the former Isentia global strategy head and Singapore-based general manager Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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CopyCon17: Is your copy cheating? How to stop writing like everyone else

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CopyCon17: Is your copy cheating? How to stop writing like everyone else
Is your copy cheating? Deepa shares her tips for writing genuinely effective copy, from her trip to the Copywriting Conference 2017. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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5 Tips for Scaling Your Influence as a Millennial Entrepreneur

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5 Tips for Scaling Your Influence as a Millennial Entrepreneur
Take a deep dive into the pool of influencers. You’ll find large growth-hacking opportunities there. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Ready to Grow your Business in a Hurry? These Growth Hacking Techniques Can Help!

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Ready to Grow your Business in a Hurry? These Growth Hacking Techniques Can Help!
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Military and civil-aviation bosses are stepping up their efforts to recruit new pilots

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Military and civil-aviation bosses are stepping up their efforts to recruit new pilots
FOR MANY people, the Hollywood blockbuster “Top Gunâ€� captures the allure of becoming a pilot. In it, fighter-pilot trainees don aviator sunglasses and flight suits, and zipp about the skies to a soaring 1980s soundtrack. But despite such pop-culture appeal, America’s Air Force is struggling to capture the imagination of would-be recruits. This year it […]
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Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

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Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically  Successful Businesses
The NEW Rulebook for Entrepreneurial SuccessWhat’s the surest way to startup failure? Follow old, outdated rules. In Content Inc., one of today’s most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it’s about developing valuable content, building an audience around that content, and then creating a product for that audience. Notice a […]
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SEO e Growth Hacking: quali sono i legami?

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SEO e Growth Hacking: quali sono i legami?
Senza dubbio, se sei un lettore di questo questo blog vuol dire che per te la SEO non è certo un argomento nuo Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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India recapitalises its state-owned banks

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India recapitalises its state-owned banks
Pillars to be reinforced ONE of the perks of owning a bank is the ability to tap it when you need money. The Indian government, which has majority stakes in 21 lenders, is no exception. As it happens, it needs to finance a bail-out of the banks it owns, most of which are in trouble. […]
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6 Steps to Franchise Social Media That Sells

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6 Steps to Franchise Social Media That Sells
Franchise social media can transform your ROI and generate real business value and result. Read Nick Rojas’ 6 top tips to see how in this Comms Axis post! Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Growth Hacking Marketing – IDEADECO

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Growth Hacking Marketing – IDEADECO
When rapid development and immediate marketing success are the main goals of a project, then Growth Hacking Experts get in the game. See where you can learn from the best! Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Why Airbus’s tie-up with Bombardier is so damaging for Boeing

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Why Airbus’s tie-up with Bombardier is so damaging for Boeing
Alabama bound LIKE an airliner in service, Bombardier’s C-Series programme has had multiple highs and lows. In 2008 the Canadian firm began its attempt to break Airbus and Boeing’s duopoly on smaller jets, spooking the pair into upgrading their own models. Costs and delays pushed it near bankruptcy in 2015, followed by a bail-out from […]
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Hotels are employing fewer concierges

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Hotels are employing fewer concierges
IF BUSINESS travellers need to reserve a table at a restaurant, they may use OpenTable, a website. If they wish to find a nearby museum, a Google search will probably be their first port of call. And if they want transport into town, they can easily hail an Uber. Given that so many services are […]
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Saudi Aramco’s IPO is a mess

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Saudi Aramco’s IPO is a mess
THE proposal to sell shares in Saudi Aramco, the world’s biggest oil company, stunned the financial markets last year. Muhammad bin Salman, now Saudi Arabia’s crown prince, promised that it would be the biggest initial public offering (IPO) of all time, valuing Aramco at $2trn. It was to be the centrepiece of his plan to […]
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FEMA assistance deadline a month away

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FEMA assistance deadline a month away
The deadline to apply for federal disaster assistance from the Federal Emergency Management Agency and the Small Business Administration is a month away. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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More airlines are offering free Wi-Fi for messaging services

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More airlines are offering free Wi-Fi for messaging services
AT A time when all aspects of air travel seem to come with a price tag, one service quite suddenly has become free. And it is not in-flight dining or checking in a bag or securing an exit-row seat.  The increasingly common free service is onboard messaging. Earlier this month, Delta Airlines began allowing passengers […]
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Blog Writing vs Content Marketing

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Blog Writing vs Content Marketing
Blog writing vs Content Marketing – What is important for your online business and why to know the difference between blog writing and content marketing. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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15 Great Social Media and Content Marketing Slides

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15 Great Social Media and Content Marketing Slides
15 great presentations to get insight about social media and marketing. Some are strategic and others include case studies, spiced up with recent social media and marketing statistics. Get ideas or Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Copywriting for Beginners Part 2 of 5: Headlines & Openers

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Copywriting for Beginners Part 2 of 5: Headlines & Openers
Learn the most important skill in copywriting: the ability to grab — and keep– attention. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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