How to Do a Content Audit in a Few Hours

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How to Do a Content Audit in a Few Hours
Follow these three steps to do a condensed content audit in only a few hours – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Why low returns are inevitable

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Why low returns are inevitable
WHEN the stockmarket is close to a record high, the chances are that recent returns will have been very strong. The terrible tendency among investors is to assume that those returns will continue. But the higher you go, the harder it is to keep rising at the same pace.  When I visited America for a […]
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Personal vs. Corporate Branding: Is It Me or We?

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Personal vs. Corporate Branding: Is It Me or We?
Take these nine steps for personal brands and corporate brands to work in harmony, and even help the company’s bottom line – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to Train a Journalist in Content Marketing

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How to Train a Journalist in Content Marketing
Journalists are a great boon to any content marketing team, but some may need a little help adjusting – Content Marketing Institute Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How To Use Weird and Funny Ideas in Your Viral Content Marketing Strategies

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How To Use Weird and Funny Ideas in Your Viral Content Marketing Strategies
Going viral is every content marketer’s dream. So how do you create such kind of content? You can learn much of the strategies by studying the content that has gone viral and trying to emulate the Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Recent tax reforms in America will hurt charities

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Recent tax reforms in America will hurt charities
DESPITE its oft-professed pro-market orthodoxy, America has always had an unusually large non-profit sector. Americans gave $390bn to charity in 2016, with the bulk of contributions coming from individual donors. Historically, revenues at non-profits tend to track GDP growth. The recent tax reforms imply that despite strong economic growth, charitable contributions in America are poised […]
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How to ensure Ryanair foots the bill for flight delays

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How to ensure Ryanair foots the bill for flight delays
THERE is little doubt that Ryanair takes umbrage at EU261, a piece of European law that guarantees passengers compensation in the event of most flight delays and cancellations. Michael O’Leary, the low-cost carrier’s boss, insists that he complies with the “ridiculous” piece of legislation. But many say otherwise. Indeed, Mr O’Leary seems to revel in refusing to give […]
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Global Marketing (9th Edition)

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Global Marketing (9th Edition)
For courses in global marketing.   Familiarizes Readers with Global Marketing and the Global Business Environment Marking the 20th anniversary of this series of textbooks, this Ninth Edition of Global Marketing builds on the tradition and successes of previous editions. Its environmental and strategic approach outlines the major dimensions of the global business environment. In […]
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Financial markets abhor an equilibrium

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Financial markets abhor an equilibrium
THE recent volatility in the stockmarket has come as a shock in part because equities have been performing well for an extended period. Share prices have been on a broadly upward trend ever since the spring of 2009. That follows the long bull market of 1982 to 2000. As the chart shows (on a log […]
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Five Common SEO Mistakes That Content Marketers Make

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Five Common SEO Mistakes That Content Marketers Make
SEO and content marketing, particularly blogging, are a powerful combination for driving traffic to your site. But marketers tend to make these 5 SEO mistakes. Here’s how to avoid them. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Content-Marketing-Booster-Google-Rang-eins

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Content-Marketing-Booster-Google-Rang-eins
Content-Marketing-Booster-Google-Rang-eins Content-Marketing-Booster ist eines der besten Werkzeuge für das Google – Ranking auf Rang eins. Für jeden Internet-Marketer ist dieses einzigartige SEO – Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Telegram’s initial coin offering is hot but controversial

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Telegram’s initial coin offering is hot but controversial
IN A few years, millions of people will use a messaging app to make instant payments to friends across the globe or in a digital marketplace. But instead of state-backed money, they will use a cryptocurrency, the Gram, denoted by a gemstone emoji. They will be able to pay to store data—and perhaps to view […]
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5 Things You Should Do Every Week To Grow Your Fashion Business

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5 Things You Should Do Every Week To Grow Your Fashion Business
Consistent good habits and routines are pure gold in your life.  Like working out 3 times a week or drinking 60 ounces of water a day.  These habits build momentum that over time results in good health.  That is the key word here…momentum.  “Momentum is a leaders best friend. Sometimes it’s the only difference between […]
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Why United Airlines has got into a flap over a peacock

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Why United Airlines has got into a flap over a peacock
FEDERAL guidelines in America stipulate that airlines must allow passengers with disabilities to bring support animals onto flights. The rules were originally designed with guide dogs for the blind and the like in mind. Yet in recent years the rules have allowed a host of unusual and exotic animals to board planes for their owners’ […]
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Ryanair closes in on Aer Lingus flight connections

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Ryanair closes in on Aer Lingus flight connections
Ryanair is hopeful of having its much-discussed feeder connection with Irish flag carrier Aer Lingus operational within this year, Ryanair head of marketing Kenny Jacobs said Jan. 30. Building on the… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to build a compelling business case for inbound marketing

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How to build a compelling business case for inbound marketing
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Marketing: An Introduction (12th Edition) by Armstrong, Gary, Kotler, Philip (2014) Paperback

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Marketing: An Introduction (12th Edition) by Armstrong, Gary, Kotler, Philip (2014) Paperback
Marketing: An Introduction by Armstrong, Gary, Kotler, Philip [Prentice Hall, 2014] ( Paperback ) 12th edition [Paperback] Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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What is Influencer Marketing?

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What is Influencer Marketing?
Influencer marketing is the activity of engaging with influential people in order to obtain press and/or get content disseminated to large audiences. Influencer marketing leverages the influence or r… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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10 reasons why learning another language will improve your copywriting

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10 reasons why learning another language will improve your copywriting
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The Definitive Guide to Copywriting

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The Definitive Guide to Copywriting
Copywriting is critical for success online in the current digital age. Design, content marketing, SEO, and growth hacking are all parts of a complete digital marketing plan, but copywriting is the Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Advertising and Promotion: An Integrated Marketing Communications Perspective (Irwin Marketing)

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Advertising and Promotion: An Integrated Marketing Communications Perspective (Irwin Marketing)
To effectively plan, implement, and evaluate Integrated Marketing Communications (IMC) programs, one must understand the overall marketing process, consumer behavior, and communications theory. Belch/Belch’s Advertising and Promotion: An Integrated Marketing Communications Perspective draws from the authors’ extensive research in advertising, consumer behavior, communications, marketing, sales promotion, and other fields to give students a basis for […]
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Marketing Day: Facebook's branded content policy, LinkedIn’s Website Demographics tool & more

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Marketing Day: Facebook's branded content policy, LinkedIn’s Website Demographics tool & more
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Content Marketing Optimization: The Ultimate Guide

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Content Marketing Optimization: The Ultimate Guide
Here is the ultimate guide to content marketing optimization. It breaks content optimization into 5 categories with 50 tactics. It’s more than just search! Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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TRON Uses ‘Creative Marketing’ to Hype Baofeng Partnership

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TRON Uses ‘Creative Marketing’ to Hype Baofeng Partnership
Get Trading Recommendations and Read Analysis on Hacked.com for just $39 per month.Some community members are crying foul after blockchain content distribution startup TRON exercised a bit of creative Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Tokenizing User Data on Social Media with Blockchain

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Tokenizing User Data on Social Media with Blockchain
Twenty years ago, marketing and advertising were a sole industry that relied on a print type of content, banner ads and conventional TV commercials to market their products and services. At the time, Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Marketing

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Marketing
Grewal/Levy’s Marketing shows today’s social, mobile and digital student population how marketing adds value and how firms rely on value for establishing lasting relationships with their customers. Underscoring that even the best products and services will go unsold if marketers cannot communicate their value, Marketing explores fundamentals and new influencers, with comprehensive coverage and topics […]
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