Digital Marketers Sound Off: Tips, Tactics, Tools, and Predictions from 101 Digital Marketing Specialists

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Digital Marketers Sound Off: Tips, Tactics, Tools, and Predictions from 101 Digital Marketing Specialists
In Digital Marketers Sound Off, you’ll find 101 digital marketing specialists sharing their favorite tools, tips, tactics, and predictions for the future.   This easy-to-follow book contains digital marketing insights spanning many specializations: Search Engine Optimization, Google AdWords, Facebook Ads, PR, Email Marketing, Content Marketing, Social Media Marketing, and Affiliate Marketing.  Digital Marketers Sound Off features digital marketing wisdom from […]
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Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too

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Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
Four-time New York Times best-selling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international best seller Crush It, Gary insisted that a […]
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No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses

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No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants―all phenomenally […]
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Marketing In The #Fakenews Era: New Rules For A New Reality Of Tribalism, Activism, And Loss of Trust

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Marketing In The #Fakenews Era: New Rules For A New Reality Of Tribalism, Activism, And Loss of Trust
Managing and protecting a company’s brand is one of the most importantjobs of the chief marketing officer, the chief executive officer, and the board. It used tobe that marketers’ greatest challenge was convincing a consumer to try their productand stick with it―beer, apps, cars, what have you. But the challenges facing brandshave gotten far more […]
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MKTG (with MKTG Online, 1 term (6 months) Printed Access Card) (New, Engaging Titles from 4LTR Press)

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MKTG (with MKTG Online, 1 term (6 months) Printed Access Card) (New, Engaging Titles from 4LTR Press)
Through ongoing research into students’ workflows and preferences, MKTG from 4LTR Press combines an easy-reference, paperback textbook with Chapter Review Cards, and an innovative online experience – all at an affordable price. With MKTG Online, students explore MKTG anywhere, anytime, and on most devices! The intuitive StudyBits™ functionality empowers students to study more effectively and […]
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Contemporary Marketing (MindTap Course List)

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Contemporary Marketing (MindTap Course List)
CONTEMPORARY MARKETING, Seventeenth Edition, is the proven, premier teaching and learning resource for foundational marketing courses. The authors provide thorough coverage of essential marketing principles, exploring all components of the marketing mix, and providing practical guidance to help students prepare for successful marketing careers. This trusted text continues to grow stronger with each groundbreaking new […]
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Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data Techniques

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Marketing Analytics: A Practical Guide to Improving Consumer Insights Using Data Techniques
Who is most likely to buy and what is the best way to target them? How can businesses improve strategy without identifying the key influencing factors? The second edition of Marketing Analytics enables marketers and business analysts to leverage predictive techniques to measure and improve performance. By exploring real-world marketing challenges, it provides clear, jargon-free […]
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The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause

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The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause
A nonprofit’s real-world survival guide and nitty-gritty how-to handbook This down-to-earth book shows how to hack through the bewildering jungle of marketing options and miles-long to-do lists to clear a marketing path that’s right for your organization, no matter how understaffed or underfunded. You’ll see how to shape a marketing program that starts from where […]
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Building a Story Brand: Clarify Your Message So Customers Will Listen paperback Donald Miller

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Building a Story Brand: Clarify Your Message So Customers Will Listen paperback Donald Miller
Brand New Book. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Building a StoryBrand: Clarify Your Message So Customers Will Listen

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Building a StoryBrand: Clarify Your Message So Customers Will Listen
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting […]
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The Four Step Marketing Blueprint: The Marketing Guide Your Competition Hopes You’ll Never Find

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The Four Step Marketing Blueprint: The Marketing Guide Your Competition Hopes You’ll Never Find
We’ve been brainwashed! The mega ad agencies, guru marketing consultants, and giant advertising networks have concluded that the problem is us. We haven’t given the marketing enough time. They’ve told us we’re not spending enough money to see substantial results. They’ve fed us bogus reports about website hits, social followers, and other unimportant data that […]
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Principles of Marketing (17th Edition)

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Principles of Marketing (17th Edition)
For Principles of Marketing courses that require a comprehensive text.   Help readers learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. Principles of Marketing helps readers master today’s key marketing challenge: […]
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Ultimate Guide to Email Marketing for Business

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Ultimate Guide to Email Marketing for Business
Send Better Email. Build a Better Business. With more than 2.6 million email messages sent every second, it’s becoming harder to stand out in inboxes―not to mention in a sea of spam, which accounts for 67 percent of those emails. Marketing and strategic branding expert Susan Gunelius gives you the tools you need to grow […]
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Facebook Marketing For Dummies

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Facebook Marketing For Dummies
Add Facebook to your marketing plan—and watch your sales grow With 2 billion monthly active users across the world, Facebook has evolved into a community of consumers, creating a primary resource for marketers. This presents a demand for knowledge about how to strategically plan, execute, and analyze a successful Facebook marketing campaign. Now, the trusted […]
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Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant

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Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant
Learn how to use Authority Marketing®to build thought leadership and dominate your competition by playing a game noone else knows is being played with this ground-breaking book! Are you the Authority in your field? Are you recognized as a stand-out thoughtleader, a published author, a keynote speaker, or a media personality? Are you viewedas a […]
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Marketing: An Introduction, Global Edition

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Marketing: An Introduction, Global Edition
International High Quality Paperback, Printed in Color, Same contents, Different ISBN/cover image Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done. In […]
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Introduction to Algorithmic Marketing: Artificial Intelligence for Marketing Operations

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Introduction to Algorithmic Marketing: Artificial Intelligence for Marketing Operations
Introduction to Algorithmic Marketing is a comprehensive guide to advanced marketing automation for marketing strategists, data scientists, product managers, and software engineers. It summarizes various techniques tested by major technology, advertising, and retail companies, and it glues these methods together with economic theory and machine learning. The book covers the main areas of marketing that […]
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Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too

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Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international bestseller Crush It, Gary insisted that a vibrant […]
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Social Media Marketing: Step by Step Instructions For Advertising Your Business on Facebook, Youtube, Instagram, Twitter, Pinterest, Linkedin and Various Other Platforms

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Social Media Marketing: Step by Step Instructions For Advertising Your Business on Facebook, Youtube, Instagram, Twitter, Pinterest, Linkedin and Various Other Platforms
Learn Social Media Marketing by Following Step by Step Instructions and Skyrocket Your Business in 2018! This book covers a lot of Social Media Platforms: Facebook Facebook Advertising Youtube Instagram Twitter Pinterest Linkedin Snapchat Reddit Tumblr Quora Goodreads Periscope Flickr Google Adwords Google+ If you are ready to improve your business through social media marketing, […]
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The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell

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The Digital Marketing Handbook: A Step-By-Step Guide to Creating Websites That Sell
What’s Your Website’s ROI? Written to help marketers―from the Fortune 1000 to small business owners and solopreneurs―turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, […]
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Marketing to Gen Z: The Rules for Reaching This Vast–and Very Different–Generation of Influencers

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Marketing to Gen Z: The Rules for Reaching This Vast–and Very Different–Generation of Influencers
Today’s teens are a force to be reckoned with. Businesses focused on Millennials . . . beware! Their successors are right around the corner–promising bigger challenges, but much greater opportunities. Drawn from original quantitative research and interviews, Marketing to Gen Z paints a fascinating portrait of the newest buyers now entering the scene. Having internalized […]
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Silent Sales Machine 10.0

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Silent Sales Machine 10.0
This all time top seller is now in it’s 10th major update (Fall 2017). As one of the most read Internet business success books of all time, Jim is committed to keeping it up to date and always full of the most cutting edge ideas. Multiple online business strategies are documented as the author advises […]
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10x Marketing Formula: Your Blueprint for Creating ‘Competition-Free Content’ That Stands Out and Gets Results

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10x Marketing Formula: Your Blueprint for Creating ‘Competition-Free Content’ That Stands Out and Gets Results
The dream of content marketing is that it’s going to be a magical funnel that drips money into your bank account. Its lure is that it will create an inbound sales machine. But what should you do when it doesn’t work like that? Or even at all? That’s the question this book is here to […]
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The 22 Immutable Laws of Branding

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The 22 Immutable Laws of Branding
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with […]
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Freakishly Effective Social Media for Network Marketing: How to Stop Wasting Your Time on Things That Don’t Work and Start Doing What Does!

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Freakishly Effective Social Media for Network Marketing: How to Stop Wasting Your Time on Things That Don’t Work and Start Doing What Does!
It’s finally here! In this short and powerful book, network marketing experts Ray and Jessica Higdon teach you proven strategies for marketing and prospecting that allow you to navigate your way through the social media maze and achieve freakishly effective results for your business. Social media has been called the “gold rush” of the 21st […]
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