CMO Challenges & Opportunities: Making Sense of Marketing in 2017

CMO Challenges & Opportunities: Making Sense of Marketing in 2017

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CMO Challenges & Opportunities: Making Sense of Marketing in 2017
Chief Marketing Officers have never had it easy. They’re expected toblend art with science. Their jobs require broad skills that span everything from branding and copywriting to data analytics and … Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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8 Facebook Marketing Hacks You (Probably) Haven’t Heard Before

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8 Facebook Marketing Hacks You (Probably) Haven’t Heard Before
There have been tonnes of discussion over how to get the most out of marketing on Facebook.  Most of this advice comes down to creating better content that engages your audience. Here are 8 Faceboo… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Why Every Business Owner Needs to Master Copywriting (And 7 Free Resources to Start With)

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Why Every Business Owner Needs to Master Copywriting (And 7 Free Resources to Start With)
Copywriting is difficult because it’s nothing like the writing we learned in college. Thanks for that, college! But the facts don’t lie: Content marketing costs 62% less than traditional marketing Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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M: Marketing

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M: Marketing
NOTE: Access code is not included with this book Value-Added, Every Time. Grewal’s value-based approach emphasizes that even the best products and services will go unsold if marketers cannot communicate their value. M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing […]
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VSL Copywriting For Membership Funnel – (Day 5/30) #Bizathon2

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VSL Copywriting For Membership Funnel – (Day 5/30) #Bizathon2
The second step of the Membership Site Funnel is the VSL. Video Sales Letter! VSL’s are not new, but they work very well in certain situations. In our case, we need to make an instant impression on Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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El growth hacking como parte de una estrategia de inbound marketing

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El growth hacking como parte de una estrategia de inbound marketing
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3 Essential Ideas for Reviving Your Content Marketing Strategy

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3 Essential Ideas for Reviving Your Content Marketing Strategy
Written By: Ashley Wilson Do you post on Facebook? Do you write blogs? Do you deliver messages to clients via email or social media channels? Whether or not you realize it, you are probably practicing Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Comment rédiger pour vendre grâce au copywriting et au storytelling

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Comment rédiger pour vendre grâce au copywriting et au storytelling
Le copywriting, ou rédaction publicitaire en français, est selon moi la compétence principale à avoir dans votre projet digital. Que ce […] Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Why Content Marketing Matters More Than Ever to Reach Millennials

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Why Content Marketing Matters More Than Ever to Reach Millennials
Here are three reasons why you need really good content to reach, engage and ultimately influence the Millennial mindset. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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6 Copywriting Tips to Generate More Sales Leads

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6 Copywriting Tips to Generate More Sales Leads
Doing the write thing for sales Those blocks of text on your landing page aren’t converting. You’ve explained your product across multiple paragraphs, yet your call-to-action button may … Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How GDPR affects content marketing (and what to do about it)

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How GDPR affects content marketing (and what to do about it)
Strict new data regulations are about to shake up the digital marketing world and everybody should act now Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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The 4 Essential Sweet Spots of Modern SEO Copywriting

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The 4 Essential Sweet Spots of Modern SEO Copywriting
Improve your web copy by including some of these SEO copywriting sweet spots that take into account Google’s RankBrain, voice search, or AMPs. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Quick Guide to Successful Content Marketing

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Quick Guide to Successful Content Marketing
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5 Copywriting Tips That Will Explode Your Sales

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5 Copywriting Tips That Will Explode Your Sales
If you’re a busy business owner who has no copywriting experience or qualifications, you can still create influential content. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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5 Tips to Create & Run Results Oriented Content Marketing Campaigns

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5 Tips to Create & Run Results Oriented Content Marketing Campaigns
Content marketing has multiple benefits, with the apt strategy you can attract more traffic and build brand recognition. The budget for content marketing is not Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to Write Marketing Blogs Your Clients Will Actually Read

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How to Write Marketing Blogs Your Clients Will Actually Read
The secret of how to write marketing blogs is simple: follow these five SEO copywriting hacks and you’ll get readers who actually want to stay on your page. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Marketing Strategy, Text and Cases

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Marketing Strategy, Text and Cases
Thoroughly revised and updated, MARKETING STRATEGY, 6e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and photographs, the sixth edition delivers a practical, straightforward approach to analyzing, planning, and implementing marketing strategies–helping students learn to develop a customer-oriented market strategy and […]
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2017 Predictions in Social Media and Content Marketing #role #of #social #media #in #business

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2017 Predictions in Social Media and Content Marketing #role #of #social #media #in #business
# 2017 Predictions in Social Media and Content Marketing Like last year’s predictions deck, we’ve pulled together a select group of 70 top marketing minds who rock the digital trenches every day, to Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Copywriting Fixes: How to Beat Writer’s Block and Churn Out Decent Copy

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Copywriting Fixes: How to Beat Writer’s Block and Churn Out Decent Copy
This blog is guest authored by a full-time writer at Express Writers, Alyssa. As a copywriter, I wheel and deal with words. Every word I write is worth something: money in the bank, bills paid on tim… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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3 Tips to Improve Your Copywriting

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3 Tips to Improve Your Copywriting
3 Tips to Improve Your Copywriting is the subject of this post. Everyone needs to improve copywriting skills to make their ads more effective. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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How to Write the Best Quality Content to get More Traffic

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How to Write the Best Quality Content to get More Traffic
SEO copywriting was definitely a legitimate service within the days when keyword stuffing and density were factors to contemplate in creating web pages more visible in organic search. However, the Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Four honored as 2017 Manatee small businesses of the year

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Four honored as 2017 Manatee small businesses of the year
Arts & Eats Restaurant and Gallery, Williams Wealth Management Group, Blalock Walters, P.A., and Pace Center for Girls were named 2017 Manatee Chamber Small Business of the Year award recipients. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Content Marketing Strategy

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Content Marketing Strategy
High-quality content marketing directly impacts the effectiveness of your search engine optimization (SEO) and social media marketing efforts. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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7 Copywriting Tips For A Killer Vacation Rental Listing (with examples)

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7 Copywriting Tips For A Killer Vacation Rental Listing (with examples)
Having a punchy, informative yet alluring listing description can be the diference between smashing the bookings and having a sad, lonely property that’s empty most of the year. Check out… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Eight examples of top-notch copywriting from travel brands

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Eight examples of top-notch copywriting from travel brands
The travel industry can be guilty of using a cliché or two. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Youtube Marketing: The Unique Winner’s Path To Reach 10,000 Subscribers & Convert To Glorious Cash

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Youtube Marketing: The Unique Winner’s Path To Reach 10,000 Subscribers & Convert To Glorious Cash
IMPORTANT: … The most powerful & influential business owners tap into $100’s, $1,000’s, or $10,000’s of dollars by marketing PROPERLY with YouTube – you can do the same… …For the price of a coffee. 1,000,000,000 – that’s the amount of hours watched DAILY on YouTube. One third of people on the internet use YouTube, quite […]
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The real swindlers are those making a reputation by trashing content

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The real swindlers are those making a reputation by trashing content
I sometimes come across opinions on content marketing that I disagree with – and that’s often a good thing. Debate is healthy. It’s important to hold content marketing strategies to account and ensure Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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