Is It OK for a Bunch of Men to Lead a Women in the Workforce Initiative?

Is It OK for a Bunch of Men to Lead a Women in the Workforce Initiative?

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Is It OK for a Bunch of Men to Lead a Women in the Workforce Initiative?
President Trump has just appointed two men to head up his women in the workplace initiative. The reactions are predictable: How can men appropriately represent women? But that is the typical misframing of the gender issue. Gender equality is not a “women’s issue” — it’s a huge political, economic, and social opportunity. It is a massive […]
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The fashion industry pays attention to plus-size women

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The fashion industry pays attention to plus-size women
Hot to trot A GOOD fit is everything, stylists often counsel, but in assessing its market America’s fashion business appears to have mislaid the measuring tape. A frequently-cited study done a few years ago by Plunkett Research, a market-research firm, found that 67% of American women were “plus-size”, meaning size 14 or larger. That figure […]
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El Al can no longer ask women to move seats on religious grounds

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El Al can no longer ask women to move seats on religious grounds
ONE of the more unsavoury airline practices has now been outlawed. In 2015 flight attendants on El Al, Israel’s national carrier, asked Renee Rabinowitz, an 81-year-old holocaust survivor, to move seats after she boarded her flight in New Jersey. An ultra-orthodox Jewish male passenger had objected to having to sit next to her. Haredim, it […]
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Using Content Upgrades for Lead Generation

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Using Content Upgrades for Lead Generation
To make sure you are giving your audience what they want, I’ve outlined how to dramatically increase opt-ins using a technique know as content upgrades. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Sinn und Zweck von Content Marketing: Demand Generation vs. Lead Generation

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Sinn und Zweck von Content Marketing: Demand Generation vs. Lead Generation
Im Content Marketing geht es darum, die Zielgruppe zu verstehen und ihr die Informationen zu geben, die sie sucht. Stichwort: Relevanz. Mit der zunehmenden Personalisierung im Marketing im Hinterko… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Google is accused of underpaying women

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Google is accused of underpaying women
GOOGLE has made a fortune by helping people dig up whatever information they seek. But in a court hearing on April 7th, America’s Department of Labour (DoL) accused the company behind the profitable search engine of burying the fact that it pays its female employees less than their male counterparts. The accusation of lower compensation […]
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SCCI-SMEDA holds “Small Business Start-up and Management of Women Entrepreneurs” seminar

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SCCI-SMEDA holds “Small Business Start-up and Management of Women Entrepreneurs” seminar
SIALKOT: Sialkot Chamber of Commerce and Industry (SCCI) organized a day-long awareness raising Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Unleash The Confirmation Bias + 5 Examples

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Unleash The Confirmation Bias + 5 Examples
Have you ever wondered why it’s so hard to convince someone their beliefs are wrong? They tune you out when you talk about things that aren’t in line with what… The post Unleash The Confirmation Bias + 5 Examples appeared first on The Experiment. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Exclusive Q&A with Wix’ SEO Team Lead Alissa Ludanskaa on Their SEO Hero Competition

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Exclusive Q&A with Wix’ SEO Team Lead Alissa Ludanskaa on Their SEO Hero Competition
There is no better way to learn whether your business’ SEO campaign is working or not than doing your hands-on. However, putting theories into practice is challenging, especially because theory… Read more » (c) Noobpreneur.com Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Influencer Marketing is Hot But Not New

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Influencer Marketing is Hot But Not New
Influencer marketing seems to be the “newest” buzzword in marketing. If you haven’t heard the term, here are some definitions to review: “Influencer marketing is the practice of engaging internal and industry experts with active networks to help achieve measurable business goals.” (Lee Odden, TopRank Marketing Blog) “Influencer marketing is simply the action of promoting and selling […]
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If Democrats Want to Challenge Trump, They Need a New Strategy

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If Democrats Want to Challenge Trump, They Need a New Strategy
The moment that Donald Trump was inaugurated as president of the United States, the Democratic Party became the weakest, in terms of elected offices held, it has been in the entire history of the United States. While Republicans in Congress have begun to show some interest in investigating the Trump campaign’s pre-election ties to Russia, it […]
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If Snap’s Strategy Is Building New Products, It Won’t Live Up to Its IPO Price

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If Snap’s Strategy Is Building New Products, It Won’t Live Up to Its IPO Price
In light of Snap’s IPO, there has been an immense amount of speculation about the long-term viability of the company’s strategy. Two elements of it have caught some attention: Snap’s statement that it is a “camera company,” and its intention to reinvest its revenues in developing new products that will take significant time and expense, but which it believes it can develop […]
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5 Tools to Grow Your Locally Owned Business

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5 Tools to Grow Your Locally Owned Business
Here are five must-have tools for every local business. They are easy to install and simple to use. Point of Sale System Sale is the primary objective of any business. It goes without saying that profit, sales and growth are what every businessman looks for. To bring you up to this challenge a must have […]
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Follow These 5 Tips to Acquire New Customers

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Follow These 5 Tips to Acquire New Customers
Acquiring customers is often times the hardest part for a new business. In competitive industries, it may seem near impossible. Having a pre-existing customer base will help, but you might be starting from scratch. To find their first customers, new business owners usually rely on salesmanship skills or innovation. We aren’t all top-notch salesman, and […]
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Don’t give me your money!

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Don’t give me your money!
G’morning! Got sleep in your eyes? Still working on that first cup of coffee of the new week? Well, sit up and pay attention, because I want to talk about something truly significant today. In fact, this is still one of the hardest lessons I’ve been working on mastering. What, you ask? Here’s the deal. […]
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6 Examples When Clicking Does More Than Open a Link on Your Website

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6 Examples When Clicking Does More Than Open a Link on Your Website
Opening a link is only the beginning of what can happen when a visitor clicks on a button, text or image. There are so many more things that could occur. You could show them additional instructions, a light box, a video … This is actually very easy to do with Thrive Themes tools, but we admit that it isn’t […]
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Embrace the Sense of Urgency in Creation

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Embrace the Sense of Urgency in Creation
How do some people bang out three insane books in one year while others struggle with their debut novel for five years? How do some entrepreneurs create five successful companies… The post Embrace the Sense of Urgency in Creation appeared first on The Experiment. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Shhh, We’re Secret Shopping!

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Shhh, We’re Secret Shopping!
If there’s one marketing tactic that we execute for clients that always yields incredible results, it’s when we secret shop their operation. Without exception, a secret shopping program will: Provide insights that surprise you (good and bad) Spotlight specific areas where your training and communication have failed and you/your employees are hurting your brand Uncover […]
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CES 2017: Virtual Assistant Technology for Small Business Success

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CES 2017: Virtual Assistant Technology for Small Business Success
When it comes to virtual assistants with speech recognition capabilities, Apple’s Siri may have paved the way, but Alexa by Amazon is the way of the future. By allowing users to interface with a myriad of smart devices as well as the wider Internet, Alexa frees small business owners from some of the tedium involved […]
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Alibaba Said to Lead $200 Million Funding for Paytm’s E-Commerce Unit

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Alibaba Said to Lead $200 Million Funding for Paytm’s E-Commerce Unit
A valuation of over $1.1 billion makes the spinoff India’s newest unicorn, and its founder and chief executive officer Vijay Shekhar Sharma a unicorn-founder twice over. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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ActiveCampaign Review: Why I Switched and You Should Too

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ActiveCampaign Review: Why I Switched and You Should Too
Email marketing is the backbone of any online business. The right email marketing software can make your journey smooth and enjoyable. The wrong email marketing software will make your journey… The post ActiveCampaign Review: Why I Switched and You Should Too appeared first on The Experiment. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Make Your Content a Joy to Read With These 5 Content Templates

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Make Your Content a Joy to Read With These 5 Content Templates
Which article would you rather read? Left or right? I’m guessing you didn’t hesitate one second. And yet, both snippets are from the same article… […] The post Make Your Content a Joy to Read With These 5 Content Templates appeared first on Thrive Themes. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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What the Companies on the Right Side of the Digital Business Divide Have in Common

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What the Companies on the Right Side of the Digital Business Divide Have in Common
In just a few years digital technology has connected an ever-growing number of people, sensors, and devices. It’s created new business and social networks, resulted in new ecosystems, and transformed our economy. Of course, not all organizations have responded to it in the same way. While some have invested significantly in technology, operational, and cultural changes, […]
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6 Effective Types of Blog Posts to Drive Traffic and Shares

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6 Effective Types of Blog Posts to Drive Traffic and Shares
Every day, we’re inundated by millions of blog posts going live. Some of them amass thousands of shares while others amass less than 100. In fact, 75% of articles get… The post 6 Effective Types of Blog Posts to Drive Traffic and Shares appeared first on The Experiment. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
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Hiring a Consultant? How to get it right.

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Hiring a Consultant? How to get it right.
Like many small business owners out there you often think whether more formalized business planning and budgeting is needed for your operation. More and more your competitors are merging to become a bigger and bigger threat. Perhaps you see revenues and operating margins under constant pressure or even downright assault? Maybe you worry if your […]
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