The Spanish Christmas Lottery

The Spanish Christmas Lottery

click photo for more information
The Spanish Christmas Lottery
Hola, ¿qué tal? Living in Spain for so many years taught me so many things. I’ve learned to speak Spanish, eat properly, dress elegantly and even how to dance Sevillanas! However, being married to a Spaniard has taught me something far more important. Over the years I’ve learned what multi-cultural really means. Until you’ve laughed […]
0
121

Hola, ¿qué tal?

Living in Spain for so many years taught me so many things. I’ve learned to speak Spanish, eat properly, dress elegantly and even how to dance Sevillanas!

However, being married to a Spaniard has taught me something far more important.

Over the years I’ve learned what multi-cultural really means.

Until you’ve laughed over cultural differences over a breakfast of cold pizza, you’ll never truly appreciate how different – and how alike – we all really are.

Which brings me to share with you a cultural quirk that I discovered a while back.

You see, in Spain the “Lotería de Navidad” or Christmas Lottery is a big event. People obsess over the numbers. They share tickets with family members, at the office and pretty much in every group they belong to.

And most importantly, they worry incessantly about a near strike.

What?

Yes, Spaniards don’t mind losing the lottery. After all, the odds are against you.

However, what really worries them is that someone really close might win!

They just can’t stand the thought of being the only one at the office who doesn’t win. Or the only member of the PTA who skipped buying that ticket.

“Can you imagine how terrible it would be to have to go in to work when everyone else has retired? Give me a ticket, just in case.”

Funny, right?

Well, before you laugh consider this…

How are you going to feel in a few years when the VIVA Crown Holders have become a truly powerful force in an ever-expanding VIVAconomy and you let the opportunity pass you by?

You won’t be able to say, “nobody told me about it.”

So, now you’re in the exact same boat as all the Spaniards a few days before Christmas.

If you’re on the fence, drop by http://chat.vivaco.in and we’ll be glad to answer your questions.

Or look the other way – the choice is yours.

¡Feliz Navidad!

Comments

Write a comment

8 Facebook Marketing Hacks You (Probably) Haven’t Heard Before

click photo for more information
8 Facebook Marketing Hacks You (Probably) Haven’t Heard Before
There have been tonnes of discussion over how to get the most out of marketing on Facebook.  Most of this advice comes down to creating better content that engages your audience. Here are 8 Faceboo… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
3

Why Every Business Owner Needs to Master Copywriting (And 7 Free Resources to Start With)

click photo for more information
Why Every Business Owner Needs to Master Copywriting (And 7 Free Resources to Start With)
Copywriting is difficult because it’s nothing like the writing we learned in college. Thanks for that, college! But the facts don’t lie: Content marketing costs 62% less than traditional marketing Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
2

5 Reasons Why CRM Is Important for Small Businesses #crm #programs #for #small #business

click photo for more information
5 Reasons Why CRM Is Important for Small Businesses #crm #programs #for #small #business
# 5 Reasons Why CRM Is Important for Small Businesses Customer relationship management (CRM) enables small business owners to tackle operational challenges, including sales decline, high client Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
173
26

M: Marketing

click photo for more information
M: Marketing
NOTE: Access code is not included with this book Value-Added, Every Time. Grewal’s value-based approach emphasizes that even the best products and services will go unsold if marketers cannot communicate their value. M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing […]
0
5

The rise of emojis and the ever-changing state of our social caves

click photo for more information
The rise of emojis and the ever-changing state of our social caves
Recently, my social cave has been moving from textual, word-based content, to photos with limited explanatory words, to photos with even fewer words, and now to emojis. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
5

VSL Copywriting For Membership Funnel – (Day 5/30) #Bizathon2

click photo for more information
VSL Copywriting For Membership Funnel – (Day 5/30) #Bizathon2
The second step of the Membership Site Funnel is the VSL. Video Sales Letter! VSL’s are not new, but they work very well in certain situations. In our case, we need to make an instant impression on Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
4

El growth hacking como parte de una estrategia de inbound marketing

click photo for more information
El growth hacking como parte de una estrategia de inbound marketing
Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
4

Business Consultant (Augusta)

click photo for more information
Business Consultant (Augusta)
The University of Georgia Small Business Development Center in Augusta seeks an experienced management professional (Business Consultant) with strong skills Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
165
22

3 Essential Ideas for Reviving Your Content Marketing Strategy

click photo for more information
3 Essential Ideas for Reviving Your Content Marketing Strategy
Written By: Ashley Wilson Do you post on Facebook? Do you write blogs? Do you deliver messages to clients via email or social media channels? Whether or not you realize it, you are probably practicing Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
4

Comment rédiger pour vendre grâce au copywriting et au storytelling

click photo for more information
Comment rédiger pour vendre grâce au copywriting et au storytelling
Le copywriting, ou rédaction publicitaire en français, est selon moi la compétence principale à avoir dans votre projet digital. Que ce […] Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
6

Time Management for the Small Business Owner – Part 2

click photo for more information
Time Management for the Small Business Owner – Part 2
By Implementing the ten techniques and strategies in part 2 of this series, the small business owner will be able to manage their time more effectively. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
209
7

Why Content Marketing Matters More Than Ever to Reach Millennials

click photo for more information
Why Content Marketing Matters More Than Ever to Reach Millennials
Here are three reasons why you need really good content to reach, engage and ultimately influence the Millennial mindset. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
5

6 Copywriting Tips to Generate More Sales Leads

click photo for more information
6 Copywriting Tips to Generate More Sales Leads
Doing the write thing for sales Those blocks of text on your landing page aren’t converting. You’ve explained your product across multiple paragraphs, yet your call-to-action button may … Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
5

How GDPR affects content marketing (and what to do about it)

click photo for more information
How GDPR affects content marketing (and what to do about it)
Strict new data regulations are about to shake up the digital marketing world and everybody should act now Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
18

The 4 Essential Sweet Spots of Modern SEO Copywriting

click photo for more information
The 4 Essential Sweet Spots of Modern SEO Copywriting
Improve your web copy by including some of these SEO copywriting sweet spots that take into account Google’s RankBrain, voice search, or AMPs. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
14

Quick Guide to Successful Content Marketing

click photo for more information
Quick Guide to Successful Content Marketing
Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
14

5 Copywriting Tips That Will Explode Your Sales

click photo for more information
5 Copywriting Tips That Will Explode Your Sales
If you’re a busy business owner who has no copywriting experience or qualifications, you can still create influential content. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
7

American business leaders break with Donald Trump

click photo for more information
American business leaders break with Donald Trump
“I’VE never known it to be an embarrassment for a business leader to be associated with an American president,â€� declares Max Bazerman of Harvard Business School. Donald Trump, in particular, has positioned himself as a businessman-president, whose corporate acumen would unleash a new era for American business. Investors seemed to believe him—his election prompted a […]
0
9

5 Tips to Create & Run Results Oriented Content Marketing Campaigns

click photo for more information
5 Tips to Create & Run Results Oriented Content Marketing Campaigns
Content marketing has multiple benefits, with the apt strategy you can attract more traffic and build brand recognition. The budget for content marketing is not Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
14

How to Write Marketing Blogs Your Clients Will Actually Read

click photo for more information
How to Write Marketing Blogs Your Clients Will Actually Read
The secret of how to write marketing blogs is simple: follow these five SEO copywriting hacks and you’ll get readers who actually want to stay on your page. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
15

Marketing Strategy, Text and Cases

click photo for more information
Marketing Strategy, Text and Cases
Thoroughly revised and updated, MARKETING STRATEGY, 6e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and photographs, the sixth edition delivers a practical, straightforward approach to analyzing, planning, and implementing marketing strategies–helping students learn to develop a customer-oriented market strategy and […]
0
16

2017 Predictions in Social Media and Content Marketing #role #of #social #media #in #business

click photo for more information
2017 Predictions in Social Media and Content Marketing #role #of #social #media #in #business
# 2017 Predictions in Social Media and Content Marketing Like last year’s predictions deck, we’ve pulled together a select group of 70 top marketing minds who rock the digital trenches every day, to Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
1
9

Copywriting Fixes: How to Beat Writer’s Block and Churn Out Decent Copy

click photo for more information
Copywriting Fixes: How to Beat Writer’s Block and Churn Out Decent Copy
This blog is guest authored by a full-time writer at Express Writers, Alyssa. As a copywriter, I wheel and deal with words. Every word I write is worth something: money in the bank, bills paid on tim… Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
157

Airlines want tighter control of alcohol sales in British airports

click photo for more information
Airlines want tighter control of alcohol sales in British airports
TRYING to stop Britons from boozing can be a forlorn task. Drinking has been woven into the nation’s culture for centuries, from the “loose-tonguedâ€� pilgrims of Chaucer to the apprentices who ran amok on London’s streets in the 16th century. According to Susie Dent, a lexicographer, English has 3,000 words for being drunk. Some take […]
1
25

3 Tips to Improve Your Copywriting

click photo for more information
3 Tips to Improve Your Copywriting
3 Tips to Improve Your Copywriting is the subject of this post. Everyone needs to improve copywriting skills to make their ads more effective. Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
184

Hospitality Gone Social: Remarkable Content for Hotels

click photo for more information
Hospitality Gone Social: Remarkable Content for Hotels
Creating remarkable content on Social Media can be a daunting task for many Hotels. But it doesn’t have to! “It’s time for Hotels to take back control of their own Social Content!� Content Marketing Facebook Twitter Google+ Pinterest LinkedIn Buffer WhatsApp
0
160
load more posts